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Is your B2B SaaS website’s bounce rate higher than 30%? Here’s how you can do better.

Many B2B SaaS websites struggle with: Complex navigation paths that confuse visitors, cluttered interfaces leading to information overload, unclear calls to action, resulting in missed conversion opportunities.

This means potential customers leave your site before they even scratch the surface of what your product has to offer. You can offer the industry’s best value for money, the sexiest UI and the best support desk; nothing matters if leads don’t turn into booked calls, demo signups or paid subscription holders.

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The good news? All these things are fixable. Let’s dig deeper.

Challenge 1:
Complex navigation paths that confuse visitors
How we’ll fix this
Challenge 2:
Cluttered website pages leading to information overload
How we’ll fix this
Challenge 3:
Unclear calls to action resulting in missed conversion opportunities
How we’ll fix this
Challenge 4:
Lack of mobile responsiveness
How we’ll fix this
Challenge 1:
Poor conversion paths.
Pain:

Many B2B SaaS websites have navigation menus that overwhelm users with too many options or poorly structured categories.

Impact:

 38% of users will leave a website if they find the layout unattractive or difficult to navigate (HubSpot).

Solution:

Simplify navigation with intuitive pathways and clear categorization to help visitors find what they need quickly

Challenge 2:
Weak or unclear CTAs.
Pain:

Overloaded layouts with excessive visuals, dense text, and conflicting design elements can push visitors away.

Impact:

Websites that are visually complex are considered less trustworthy by 94% of users (Google UX Study).(HubSpot).

Solution:

Clean, minimalist designs ensure that users focus on the most important information without distractions.

Challenge 3:
Inefficient targeting.
Pain:

 Ambiguous CTAs fail to guide user actions effectively.

Impact:

70% of marketers believe that A/B testing is essential to boost conversion rates. (Hubspot)

Solution:

Design clear, compelling CTAs and continuously test their effectiveness.

Challenge 4:
Leads are not turning into marketing-qualified leads (MQLs).
Pain:

Non-responsive designs alienate mobile users.

Impact:

45% of users expect content to display correctly across different devices.

Solution:

Ensure websites are mobile-friendly to meet user expectations.

How Noco solves these problems.

Deep understanding of SaaS buyers.

We understand the nuances of B2B SaaS audiences. From crafting clear value propositions to designing user-centric interfaces, we create websites that resonate with decision-makers and reduce friction in their buyer journey.

Go-to-market fast.

Our Zero-to-One website sprint combines strategic research, conversion-driven design, and development expertise. In just 4-6 weeks, we deliver scalable, high-performing websites that integrate tools like Optimizely for experimentation, Google Tag Manager for tracking, and Schema Markups for seo performance.

Performance at every level.

Navigation that flows: We simplify complex product offerings, ensuring visitors can easily find what they need. This boosts engagement metrics like time on site and reduces bounce rates.

SEO-friendly from the start.

We understand the nuances of B2B SaaS audiences. From crafting clear value propositions to designing user-centric interfaces, we create websites that resonate with decision-makers and reduce friction in their buyer journey.

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Learn what this service is about

Our CEO explains the benefits of using our Zero-to-one websprint.

I do have something to sell you

Obviously. We’re confident in the value we offer. We’re here to make sure that you are too.

Zero to One website sprint

We align on your goals, craft a custom design, build it in Webflow, and launch a scalable, growth-ready website. Not in months but in weeks. And no corners are cut: your website comes with high-level copy guidance, a solid SEO foundation and comprehensive onboarding videos so that you’re ready to hit the ground running.

What is included in this service?
  • No templates ever. Fully custom design.
  • Growth stack integration
  • Optimized for performance
  • Fully remote and async. Seamless and efficient.
  • Responsive build with dynamic interactions.
  • Including one month of our CRO subscription
Starts from
$15,000
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From Amsterdam, with love.

With over 100 websites launched for SaaS and tech businesses across the US, UK, and Europe, we understand what it takes to compete in these dynamic markets. Every bounce, unclear call to action, or second of slow load time is lost revenue. We help you reclaim those opportunities by turning your website into a conversion-driving machine, tailored to the needs of startups and growing companies in these regions.

From seed-stage to unicorn.
Here’s what others say about us.

Jan Jongboom
Founder of Edge Impulse

Noco has been a great partner in scaling our website as fast as we were growing our business and product. Highly recommend for any SaaS business that aspires to scale rapidly.

Nick Carbone
Head of Product Design at Prove

We couldn't have chosen a better partner to transform our online presence to reflect our industry-leading capabilities. I highly recommend Noco to anyone looking to revamp their brand presence!

Jim Czlapinski
SVP, Product Strategy at Engine

"Design evolved as the visual identity of our Brand came together. NOCO team was great. Strong collaboration and communication. Highly recommend."

Kenny Lipman
CEO at Cargomate

"Thanks to Noco, we have a new website in a matter of weeks. In the design phase, we did not know exactly what we wanted in certain pages. Luckily, the team helped guiding us with recommendations. Now, we feel confident showing our new brand's website to the world."

Jake Cleaver
Head of Digital Product at Sourceful

"Noco excelled in collaboration and unique ideas, contributing to Sourceful's vision. Their responsiveness and efficient communication made for a productive partnership, fostering creative growth."

How can we help you today?

Build
A website built for growth.

We align on your goals, craft a custom design, build it in Webflow, and launch a scalable, growth-ready website. Not in months but in weeks.

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Optimize
Turn clicks into customers.

We align on your goals, craft a custom design, build it in Webflow, and launch a scalable, growth-ready website. Not in months but in weeks.

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Amplify
Clear branding, stunning content.

A  brand your ICP won’t forget, crafted through compelling product messaging and captivating visual content that leaves a lasting impression.

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